Articles and Advice

Be Different. Just Like Everyone Else.
Being different is hard. Being distinct is hard. But, it’s important. You gotta.
July 10, 2026
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Marketing Has a Physics Problem
There are marketing forces you can’t see. But, they exist just the same.
November 11, 2025
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AI is OK
AI is right for your business, if you don’t think your business is terribly special.
August 4, 2025
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Emotion in Advertising Equals Dollars in Business
You competition is dull. I promise. You can be so much better.
November 22, 2024
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2024: The Year Digital Becomes “Traditional”
It’s time for digital advertising to abide by the same rules as the grown ups.
July 5, 2024
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