They Hate My Ad! (Now what?)
Magnets both attract and repel. It’s what magnets to. If you’re not repellin’, you’re probably not attractin’.
McMann & Tate: Worst Ad Agency Ever
You can’t see your business as it is. You can’t unknow what you already know.
Mistakes aren’t wrong. Wrong isn’t a mistake.
Don’t make those commercials too slick. People will slide right off.
Twelve Most Common Mistakes in Advertising – Roy H. Williams
These 12 mistakes were penned by Roy Williams in The Wizard of Ads, ch 35, pp. 79-81 1. The desire for instant gratification The ad
The Deception of Earholes and Eyeballs
Advertising is a memory game. You remember the things that are repeated often.
